
Betsson Group
Malta is not only our sunniest location but also the Headquarters of our company. Betsson Group was one of the first online gaming companies to be licensed on the island way back in 2004. Since then, we have grown to employ over 1,200 talented people of over 60 different nationalities that work across central functions such as HR, Legal and Finance, Customer Service, Odds Compiling, Digital Marketing and Technology.

Senior Product Manager
As the Senior Product Manager for the Marketing Platforms team, you will be focused on the vision and consistent improvement of some of our key marketing platforms. Combining business, technology, and knowledge of user experience, you will help set the roadmap for these products. You will also sell this vision across teams and departments, working cross-functionally to drive these implementations both internally and externally within the organisation.
Responsibilities
- Coordinating and overseeing workflows and processes between teams & departments on initiatives relating to user journey optimisation, data tracking and app marketing.
- Researching, proposing and leading cross-departmental initiatives around user journey and MarTech initiatives, based around the goals of the team and the company overall.
- Coordinating setups & tracking requirements when launching a new app or brand.
- Driving initiatives for optimizing user journeys (app and web), coordinating CRO efforts and collaborating with the Product Department on product improvements.
- Ensuring app marketing data quality and coordinating work with other departments, including Product.
- Leading our Center of Excellence around data quality with other departments.
- Working with the team to plan team-wide knowledge sessions that widen the knowledge and experience of the team as a whole on valuable shared subjects.
Requirements
- At least 2 years’ experience as a Product Manager
- Direct experience working within a Marketing team
- Experience in driving initiatives between teams/departments
- Some background in user journey optimisation
- (Ideally) Some background in app marketing (not a must)
Other Requirements
- Excellent level of written and spoken English
- Excellent people skills and communication
- Strong leadership & organizational skills
- Sense of urgency & efficiency / get-things-done attitude
- Able to sell ideas & strong negotiation skills
🌍 Location
Based at our vibrant headquarters in Malta, you'll enjoy a fantastic work environment and the opportunity to contribute to the success of a thriving iGaming company.
Challenge accepted?
Advertisement published18. June 2025
Application deadlineNo deadline
Language skills
No specific language requirements
Location
Ta' Xbiex, Malta
Type of work
Professions
Job Tags
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